Once a commercial website is launched, analyzing its performance becomes a priority in order to know its impact on the activity it describes. In the hotel industry, this is all the more true because the hotel’s official website is not only its showcase, but also a powerful sales tool. Google Analytics is a free tool...
Latest posts by Dounia FILALI (see all)
- Measure your website’s audience with Google Analytics - 12 December 2018
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- 5 Tips to improve your property’s ranking on OTAs & metasearch - 24 October 2018